Management (MGMT)

 

MGMT 3101 - Principles of Management (3-0-3)

Designed to introduce basic principles and concepts of management that are applicable to a variety of organizations.  Topics include a history of the study of management, underlying ideas of "schools of management thought," and functional and behavioral aspects of management and organizational theory.

Prerequisite(s): [ACCT 2102 (C), BUSA 2201 (C), and ECON 2105/2106 (C)] or BUSA 3111 (C), or HCMG 3111 (C) or HSCI 2111 (C) or ITFN 2123 (C).

 

MGMT 3102 - Performance/Quality Management (3-0-3)

This course includes the history of the development of operations management and total quality management (TQM).  Selected topics of both operations and TQM such as work simplification, team building, statistical process control, Deming's 14 points for managing productivity, work measurement, and others are included in this course.

Prerequisite(s): [MGMT 3101 (C) or HCMG 3101 (C) or NURS 4420 (C)] and [BUSA 3101 (C) or BUSA 3113 (C)].

 

MGMT 3106 - Principles of Supply Chain Management (3-0-3)

Covers basic principles of supply chain management and provides techniques used to analyze various aspects of logistics systems.  Key concepts such as inventory management, communication, warehousing, distribution, and facility location are examined as an integral part of modern business.  The course addresses insights, concepts, practical tools, and decision support systems that are important for the effective management of the supply chain.

Prerequisite(s): MKTG 3101 (C), MGMT 3101 (C).

 

MGMT 3120 - Managerial Communication (3-0-3)

A study of the communication process within organizations including interactive communications and related external communications.  The course contains significant components of writing and speaking by students.  The official writing assessment for B.B.A. students is administered in this course.

Prerequisite(s): ENGL 1102.

 

MGMT 4101 - Human Resource Management (3-0-3)

The principles and practices of personnel management, including the responsibilities of personnel departments such as recruiting, placing, training and evaluating personnel, and meeting legal requirements.

Prerequisite(s): MGMT 3101 (C) or HCMG 3101 (C).

 

MGMT 4102 - Organizational Behavior (3-0-3)

Study of the behavioral aspects related to the management of individuals and groups within an organization.

Prerequisite(s): MGMT 3101(C) or HCMG 3101 (C).

 

MGMT 4111 - Leadership (3-0-3)

A study of the theories of leadership including the effect of leadership styles on organizational structure, change, and effectiveness.

Prerequisite(s): MGMT 3101 (C) or HCMG 3101 (C).

 

MGMT 4302 - Case Studies in Performance Quality Management (3-0-3)

Building on MGMT 3102, this course begins with an analysis of recent industrial applications of TQM and related readings from the current literature.  A team project will require students to develop a plan for using TQM concepts to improve quality and productivity in their own work domain.

Prerequisite(s): MGMT 3102 (C).

 

MGMT 4311 - Entrepreneurship (3-0-3)

The operation of a small business enterprise; the essentials of entrepreneurship, comprehensive business planning including market research and analysis, selecting and leading employees, and financial analysis.

Prerequisite(s): MGMT 3101 (C) or HCMG 3101(C).

 

MGMT 4403 - International Management (3-0-3)

Survey course introducing students to the considerations involved in the international flow of people, information, funds and goods and services for commercial purposes.  The course focuses on business strategies facing organizations engaged in business in other countries.

Prerequisite(s): MKTG 3420 (C).

MGMT 4510 - Labor Law/Regulations (3-0-3)

A course designed to acquaint both employees and employers with legal issues that arise in the scope of employment.  Selected issues may include drug testing, right to work, contract negotiations, grievance procedures, arbitration, contract negotiations, grievance procedures, arbitration, and sexual harassment.

 

MGMT 4700 - Applied Managerial Decision Making (3-0-3)

This case study course requires students to analyze a variety of complex business situations and to form and justify plausible decision alternatives that reflect ethical concepts, concern for multiple stakeholder groups, and a range of decision-making criteria, processes, and outcomes.

Prerequisite(s): MGMT 3101 (C).

 

MGMT 4750 - Strategic Management (3-0-3)

A capstone course to integrate the knowledge and skills gained in a student's program of study.  It is an opportunity for a student to formulate an overall business policy and strategy.  To be taken during last two semesters before graduation; last semester is strongly preferred.

Prerequisite(s): Senior standing, completion of 3000-level business core, and satisfactory completion of the official School of Business writing assessment, B.B.A. admission.

 

MGMT 4800 - Selected Topics in Management (3-0-3)

A detailed examination of selected topics in management may be repeated when topics vary.

Prerequisite(s): MGMT 3101 (C).

 

 

Marketing (MKTG)

 

MKTG 3100 - Personal Marketing (3-0-3)

An introduction to the concept of marketing and its relevance to individuals in various career tracks.  Particular emphasis is placed on the application of the marketing concept in professional career initiation and on the development and delivery of marketing presentations.  The course also includes an overview of business etiquette and the development of a comprehensive self-marketing plan.

 

MKTG 3101 - Principles of Marketing (3-0-3)

An introduction to the activities involving the exchange of goods, services, and ideas for the satisfaction of human wants.  The role that the marketing function plays in the determination of policies and strategies relating to product, price, channels of distribution, and promotion is extensively examined.

Prerequisite(s): [ACCT 2102 (C), BUSA 2201 (C), and ECON 2105/2106 (C)] or BUSA 3111 (C), or HCMG 3111 (C) or HSCI 2111 (C).

 

MKTG 3302 - Consumer Behavior (3-0-3)

An analysis of the psychological, social, and economic influences which affect attitude formation and decision-making processes of consumers.  An overview of the research methods used in determining characteristics of buyers is included.  Students are strongly recommended to take PSYC 1101 prior to enrolling in MKTG 3302.

Prerequisite(s): MKTG 3101 (C).

 

MKTG 3312 - Services Marketing (3-0-3)

This course focuses on developing marketing strategies for service industries, which is different than tangible products marketing.  Strategies are also discussed for not-for-profit groups like membership organizations, trade associate, labor unions, professional and cultural organizations, social and religious agencies, institutions, and governmental organizations.

Prerequisite(s): MKTG 3101 (C).

 

MKTG 3420 – Global Business (3-0-3)

This course discusses the various dimensions of the international business environment. The cultural, legal, political, and economic institutions with which international firms come into contact are extensively examined.  In addition, the course addresses how the functional areas of business, finance, accounting, production, human resources management, marketing, and technology management, have to adapt to the international environment. 

Corequisite(s): MKTG 3101, MGMT 3101.

 

MKTG 4104 - Marketing Research and Analysis (3-0-3)

This course focuses on the use of research methods in marketing decision-making, including developing and evaluating marketing strategies.  Topics include the gathering and use of marketing information from primary and secondary sources, and quantitative and qualitative research methodologies, including sampling techniques and basic statistical analysis.  Students will formulate a research design for a marketing problem; collect, code, clean, analyze and evaluate data; and write and present a final report, including specific marketing recommendations.  This course requires extensive use of the computer for word processing and statistical analysis.

Prerequisite(s) or Corequisite(s):  [BUSA 3101 (C) or BUSA 3113 (C)]

Prerequisite(s): MKTG 3101 (C).

 

MKTG 4106 - Promotion Strategy (3-0-3)

This course focuses on the promotion component of the marketing mix.  The focus is customer-based marketing communications to utilize synchronized, multi-channel marketing communications to consistently reach every market segment with a single, unified relationship-building message across all elements of the marketing mix.

Prerequisite(s):  MKTG 3101 (C).

 

MKTG 4207 - Professional Selling (3-0-3)

This course examines the role of personal selling within the marketing mix, including the principles of selling products and services, building of sales organizations, sales training and practical sales techniques, evaluation of sales force effectiveness, and professional, ethical, and legal aspects of selling.

Prerequisite(s):  MKTG 3101 (C).

 

MKTG 4420 - International Marketing (3-0-3)

The study of marketing and international business from a broad conceptual viewpoint, incorporating the marketing concept into the framework of the world market place.  The student is assumed to have a fundamental understanding of marketing principles.  Emphasis is placed on export management and implementation of international marketing plans.

Prerequisite(s): MKTG 3420 (C).

 

MKTG 4510 - Retailing (3-0-3)

A study of the basic concepts and practices associated with a modern, successful retail establishment.  Emphasis is focused on store location, merchandising, promotion, and overall coordination and control. 

Prerequisite(s): MKTG 3101 (C).

 

MKTG 4750 - Marketing Management (3-0-3)

This capstone course is intended to integrate basic principles throughout the overall marketing mix resulting in effective management of marketing functions in profit or not-for-profit organizations.  Focus is on analytical skills including the impact of internal and external environments on decision-making for each element of the marketing mix, and on the application of pertinent marketing principles to develop a marketing strategy and marketing plan.  Case studies and/or computer simulation are utilized.  This course must be taken at Clayton State University during the last two semesters of enrollment; last semester is strongly recommended.

Prerequisite(s): MKTG 3101 (C), at least two of the following upper level Marketing courses: (MKTG 3102, MKTG 3312, MKTG 4104, MKTG 4106, MKTG 4207, MKTG 4420, MKTG 4510, MKTG 4800), B.B.A. Admission.

 

MKTG 4800 - Selected Topics in Marketing (3-0-3)

A detailed examination of selected topics pertinent to the field of marketing.  May be repeated when topics vary.

Prerequisite(s): MKTG 3101 (C).

 

 

Marketing & Merchandising (mkmc)

 

Note:  Courses with the MKMC prefix are career courses that do not normally apply toward the baccalaureate degree except as part of the career courses in the B.A.S.  These career courses should not be confused with marketing courses (MKTG) that apply toward the B.B.A.

 

MKMC 1120 - Applied Selling (3-0-3)

This course examines selling as a career, sales psychology, sales techniques, product analysis, product information, business letters, time management, telemarketing and customer service.  A sale representative simulation, a sales management meeting, business letters, and a telemarketing simulation are utilized.

 

MKMC 1140 - Applied Advertising Practice (3-0-3)

This course is a study of advertising purposes and procedures, covering primarily the point of view of the advertising account manager.  Topics covered include copy preparation, advertising layout, and media analysis. Preparation of advertising campaign and/or sales promotion plan is a major component of the course.

 

MKMC 2201 - Applied Entrepreneurship (3-0-3)

This course is an introduction to the major concepts involved in planning and operating a small business.  This course includes choosing, starting, organizing, and small business planning, raising capital, and maintaining financial records.  Law, insurance, marketing, and personnel are also covered.  Simulation of a new business and the creation of a business plan are major components of this course.

 

 

MKMC 2222 - Occupational Internship and/or Cooperation Education

Experience (1-10-3)

Students secure employment in supervised and approved work situations to further their occupational skills, technical competence, and attitudes in an area related to their specialty.  Interns complete weekly reports and a project related to the specific career interest.  A minimum of 150 hours of work experience is required in an individualized training program.  May be repeated for a maximum of six semester hours.  Requires program approval.

 

MKMC 2261 - Applied Marketing on the Internet (3-0-3)

This course examines the different methods and techniques that organizations use to market products and services on the internet. The course will look at how design, color, layout, ease of use and other aspects of a web page impact internet marketing. Customer appeal and customer attraction to products and services being marketing on the web will also be included in this course.

 

MKMC 2271 - Visual Merchandising (3-0-3)

Enrollees in this course study visual merchandising, trade exhibits and the total image of visual presentation of merchandise.  This is a hands-on course hosted in cooperation with the retail community.  The production of a visual merchandising portfolio is a major component of the course.  Students create visuals for local retailers, a trade exhibit, and/or a point-of-purchase display.

 

MKMC 2281 - Applied Marketing Practices (3-0-3)

This course is a study of marketing principles and activities relating to the flow of goods and services to consumers.  This course emphasizes the societal marketing concept and the creation of customer satisfaction.  Development and presentation of a marketing research project is a major component of this course.

 

 

Mathematics (MATH)

 

MATH 0096 - Arithmetic and Elementary Algebra (3-0-3)

      See the Learning Support course listings.

 

MATH 0097 - Elementary Algebra (3-0-3)

See the Learning Support course listings.

 

MATH 0099 - Intermediate Algebra (3-0-3)

See the Learning Support course listings.

 

MATH 1006 - Fundamentals of Mathematics (3-0-3)

This course is an applications-driven study of basic topics in arithmetic, algebra, and geometry.  Topics include applications to develop and enhance inductive reasoning, pattern recognition, estimation, and problem solving skills; ratio, proportion, percent, set concepts and their applications; measurement; the algebra of finance; matrix algebra; basic linear programming; and an introduction to probability and statistics.  This course is designed for students in certain technical programs; it does not count toward a baccalaureate degree, in the core curriculum or as an elective, except as part of the B.A.S. career block.

Prerequisite(s): MATH 0097 or high school Algebra I and a suitable mathematics placement score.

 

MATH 1101 - Introduction to Mathematical Modeling (3-0-3)

This is an introduction to mathematical modeling using graphical, numerical, symbolic, and verbal techniques to describe and explore real-world data and phenomena.  Emphasis is on the use of elementary functions to investigate and analyze applied problems and questions, supported by the use of appropriate technology, and on effective communication of quantitative concepts and results.  This course in applied college algebra will involve an applications-driven study of functions; linear, quadratic, polynomial, exponential, logarithmic and piecewise-defined models; inverse functions; composition of functions; systems of equations.  (For students in Math-intensive majors, MATH 1101 does not apply in the Core Curriculum; see Core requirements.  Students who take this course in preparation for MATH 1113 should also take MATH 1112 concurrently with MATH 1101.)

Prerequisite(s): MATH 0099 or high school Algebra II and a suitable mathematics placement score.

 

MATH 1111 - College Algebra (3-0-3)

This course is a functional approach to algebra that incorporates the use of appropriate technology.  Emphasis will be placed on the study of functions and their graphs, inequalities, and linear, quadratic, piece-wise defined, rational, polynomial, exponential, and logarithmic functions.  Appropriate applications will be included.  (Offered only by distance learning.) (For students in Math-intensive majors, MATH 1101 does not apply in the Core Curriculum; see Core requirements.  Students who take this course in preparation for MATH 1113 should also take MATH 1112 concurrently with MATH 1101.)

Prerequisite(s): MATH 0099 or high school Algebra II and a suitable mathematics placement score.

 

MATH 1112 - Trigonometry (2-0-2)

An introduction to elementary trigonometry.  Topics include angle measurement, solving triangles, fundamental identities, solving trigonometric equations, and an introduction to trigonometric functions of real numbers including their graphs.  This course is designed to prepare students for MATH 1113 if they do not have an adequate background in trigonometry from high school or other preparation.

Prerequisite(s) or corequisite(s): MATH 1101 or MATH 1111 or placement score exempting MATH 1101 or higher numbered math.

 

MATH 1113 - Pre-Calculus (3-0-3)

This course is designed to prepare students for calculus, physics, and related technical subjects.  Topics include an intensive study of algebraic and transcendental functions accompanied by analytic geometry.  (Knowledge of basic trigonometry is assumed; those who have not had prior course in trigonometry at the high school or university level should take MATH 1112.

Prerequisite(s): (MATH 1101 or MATH 1111 or equivalent mathematics placement score) and (satisfactory completion of a high school course in trigonometry or MATH 1112).

 

MATH 1221 – Finite Mathematics (3-0-3)

Mathematical preparation for the understanding of various quantitative methods in modern management and social sciences.  Topics include sets, basic combinatorics including permutations and combinations, probability and probability distributions, systems of linear equations, matrix theory, linear programming using a geometric approach, and mathematics of finance.  Additional topics that may be included are elementary statistical distributions, Markov chains, game theory, and logic.

Prerequisite(s): MATH 1101 or MATH 1111 (or equivalent mathematics placement score).

 

MATH 1231 - Introductory Statistics (3-0-3)

This course is based on college-level algebra/mathematical modeling and will involve study of basic descriptive and inferential statistics. Topics include probability, random variables, probability functions, measures of central tendency and variation, sampling, and statistical estimation and prediction.

Prerequisite(s): MATH 1101 or MATH 1111 (or equivalent mathematics placement score).

 

MATH 1241 - Survey of Calculus (3-0-3)

This course is a non-rigorous study of differential and integral calculus of functions of one variable with decision applications for business and social sciences.  Not open to students with credit for Calculus I (MATH 1501).

Prerequisite(s): MATH 1101 or MATH 1111 (or equivalent mathematics placement score).

 

MATH 1501 - Calculus I (4-0-4)

This course is a study of algebraic, trigonometric, logarithmic, and exponential functions including limits, continuity, the derivative, and differentiation, the definite integral, and applications.

Prerequisite(s): MATH 1113 (or equivalent mathematics placement score).

 

MATH 2020 - Introductory Discrete Mathematics (3-0-3)

This course is a study of the concepts of finite mathematical structures.  Topics include set theory, logic, proof techniques, functions and relations, graphs, trees, and combinatorics.

Prerequisite(s): MATH 1113 or MATH 1501.

 

MATH 2140 - Introductory Linear Algebra (3-0-3)

This course is an introduction to matrix algebra including determinants, vector spaces, linear transformations, and eigenvectors.

Prerequisite(s): MATH 1501.

 

MATH 2502 - Calculus II (4-0-4)

This course is a study of algebraic and transcendental functions with an emphasis on integral calculus and sequences and series.  Other topics from single variable calculus include parametric equations and polar coordinates.  Applications focus on functions which model real-world situations.

Prerequisite(s): MATH 1501.

 

MATH 2503 - Calculus III (4-0-4)

This course is a study of three-dimensional analytic geometry, the calculus of vector-valued functions and multivariable calculus.  Topics include vector-valued functions, their derivatives, integrals, and applications; limits, continuity, partial derivatives, and extrema of multivariable functions; multiple and line integrals.

Prerequisite(s): MATH 2502.

 

MATH 2900 - Directed Study in Mathematics (Variable Credit)

Special work arranged in consultation with instructor.  Requires approval of the Department of Mathematics.

 

MATH 3010 - Number Concepts and Relationships (3-1-3)

This course is a study of the real number system, its historical development, its subsets and their algebraic properties, the theoretical foundations of its four basic operations, computational issues, and descriptive statistics. Includes a laboratory/practicum component through which pedagogical issues such as multiculturalism are addressed.

Prerequisite(s): Admission to Middle Level Teacher Education Program.

 

MATH 3010S - Number Concepts and Relationships (3-0-3)

This course is a study of the real number system, its historical development, and comparison to other numeration systems, its subsets and their algebraic properties, the theoretical foundations of its four basic operations, computational issues, and elementary set and number theory.  This course is only open to in-service Georgia teachers.

 

MATH 3020 - Concepts of Algebra (3-1-3)

This course is a study of functions designed to reinforce knowledge of the algebraic skills and processes taught at the middle grades level and to extend this knowledge to more advanced topics.  The course includes probability functions, polynomial functions, rational functions, exponential and logarithmic functions, and trigonometric functions.  Other topics discussed are the fundamental theorem of algebra, polar coordinates, trigonometric forms of complex numbers, conic sections in rectangular and polar form, and the binomial theorem. Includes a laboratory/practicum component.  Open to qualified students without credit for MATH 3010 by permission of the Head of the Mathematics Department.

Prerequisite(s): MATH 3010.

 

MATH 3020S - Concepts of Algebra (3-0-3)

This course is a study of algebra and functions designed to reinforce knowledge of the algebraic skills and processes taught at the middle grades level and to extend this knowledge to more advanced topics.  The course includes a review of basic algebra; equations and inequalities in one variable with applications; functions and graphs with special attention to linear, quadratic, polynomial, and exponential functions; operations on functions and inverse function; and systems of equations and inequalities in two variables.  This course is open only to in-service Georgia teachers.

 

MATH 3030 - Concepts of Geometry (3-1-3)

This course is an exploratory approach to the study of Euclidean and non-Euclidean geometry and measurement.  Specific topics include symmetries of plane figures through rotations, reflections, and translations; construction of plane and solid figures; triangle properties and theorems; comparison of Euclidean and spherical geometry; measurement; van Hiele theory of geometric understanding; informal proof.  Computer software will be used extensively.  Includes a laboratory/practicum component.  Open to qualified students without credit for MATH 3010 by permission of the Head of Mathematics Department.

Prerequisite(s): MATH 3010.

 

MATH 3902 - Mathematical Applications for Information Technology (3-0-3)

An applications-driven study of various topics needed in the field of information technology.  Specific topics include probability and statistics, the predicate calculus, and selected concepts from discrete mathematics.

Prerequisite(s): MATH 1241 or MATH 1501.

 

MATH 4010 - Mathematical Problem Solving: Advanced Concepts (3-0-3)